We talked about why some coffee is more expensive than others (read here), and sustainability is one of the reasons. But let’s look deeper into it. When you buy a bag of specialty coffee, you’re not just paying for beans—you’re supporting a global network of farmers, cooperatives, and sustainable farming practices. But what does sustainability really mean in coffee production? And how does it impact the farmers behind your favorite brew?
What is sustainable coffee farming?
Sustainable coffee farming goes beyond simply growing coffee—it’s about protecting the environment, ensuring fair wages, and maintaining the long-term health of the land and the people who work on it. There are three main pillars of sustainability in coffee farming:
- Environmental sustainability – reducing deforestation, conserving water, and promoting biodiversity.
- Economic sustainability – ensuring farmers receive fair compensation for their work.
- Social sustainability – supporting farming communities with education, healthcare, and infrastructure.
The great example is our Burundi Kibingo Washed Yeast Intenso Filter. This coffee is sourced from the Kibingo washing station in Burundi, where local farmers focus on sustainable farming methods. The washing station supports environmental sustainability and provides social benefits to the farming community, including fair compensation and infrastructure development. Choosing this coffee means supporting a system that values both people and the planet.
Check it out here.
How smallholder farmers are leading the change
Over 70% of the world’s coffee comes from smallholder farms, many of which operate on less than five hectares of land. Unlike large-scale commercial plantations, these farmers rely on sustainable methods to ensure their livelihoods for generations. Some of the key ways they are making an impact include:
- Agroforestry practices – many smallholder farmers grow coffee under the shade of native trees, preserving ecosystems and reducing the need for chemical fertilizers.
- Water conservation – sustainable farms use eco-friendly processing methods that minimize water usage, like dry (natural) and honey processing.
- Organic and regenerative farming – some farmers choose organic methods, avoiding synthetic pesticides and fertilizers to protect both their crops and surrounding wildlife.
Certifications that support sustainability
There are several certifications that help ensure coffee is produced ethically and sustainably. While not all sustainable coffee is certified, these labels can help consumers make informed choices:
- Fair trade – guarantees fair wages and community support.
- Rainforest alliance – focuses on environmental protection and social responsibility.
- Organic – ensures no synthetic pesticides or fertilizers are used.
Sustainability in action
At Shavi Coffee Roasters, we partner with farmers and cooperatives that prioritize sustainability. Another example is Kenya Kegwa AA SL34 Washed. This coffee is produced by smallholder farmers who work within a cooperative model, ensuring fair trade, ethical sourcing, and sustainable farming practices. By choosing this coffee, you support a community dedicated to environmental protection and social development.
Check it out here.
A future built on sustainability
Sustainability in coffee isn’t just a trend—it’s the key to preserving high-quality coffee for future generations. Farmers are leading the way with eco-friendly methods, fair labor practices, and innovative approaches to land management. And as a consumer, your choices matter. Every cup of coffee has a story—make sure yours supports the farmers and communities behind it.
